“One billion is a pretty big number by any measurement. However, when it’s describing the speed at which something is growing, it’s simply amazing,” noted Eric Chu, Director, Android Developer Ecosystem in the post. It took Google’s Android Market 20 months to reach its first 1 billion app downloads. The second billion reportedly took five month. Downloads to the 200 million activated Android devices worldwide (a number Google announced at its Google Music event) is now happening at an incredbile 1 billion app installs every 30 days.
Apple celebrated its App Store’s 10 billionth download in January of this year and had a similarly dramatic growth trajectory (it had approximately 3 billion downloads in January of 2010).
While Apple celebrated the milestone by giving one lucky App Store cusotmer a $10,000 iTunes gift card, Google’s turning the milestone into a 10-day-event. Starting today, it’s discounting a wide variety of apps that normally cost anywhere from $0.99 to $6.99 to $0.10 an app. Among the app vendors participating in the program are EA, Gameloft and Glu Mobile.
Glu Mobile, which has been on Android since the early days of the T-Mobile G1 phone with Bonsai Blast and Brain Genius Deluxe, will offer two discounted games: Deer Hunter 3D and Super KO Boxing! 2.
“We’re focusing as much as possible to launch on Android the same day as we do on iOS,” Mike DeLaet, VP of Sales & Marketing, Glu Mobile, told Mashable. DeLaet noted that Android revenues have doubled quarter over quarter, though they still do not surpass those on iOS. “In earnings Android is 30% of revenue, so definitely smaller than iOS but we feel the growth is there in the long term,” explained DeLaet.
The chart below (courtesy of Google) depicts Android Market’s growth.
What do you think? Are these numbers a validation of Android’s growing strength in the market?
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